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Shock and Awww - Fashion Designers / Reality TV

Shock and Awww is the creation of identical twins, Claire and Shawn Buitendorp. Outspoken with regard to their differing personal styles, Shawn and Claire wanted to build a brand that embodied both Shawn’s love of edgy and dramatic fashion and Claire’s passion for sparkly and romantic styles. Shawn and Claire studied Fashion Technology at Lansing Community College and Entrepreneurial Business at The University of Michigan. Their personal drive has pushed them to dress some of the world’s biggest musical artists and work alongside their fashion idol, Betsey Johnson. They know that with persistence passion, Shock and Awww will be an unstoppable force in the fashion realm. Shock and Awww has had the pleasure of dressing the likes of Katy Perry, Little Mix, NERVO, Lindsey Stirling, Betsey Johnson and Andrew Bevan of Teen Vogue Magazine. They have also been featured in VH1’s new reality competition series, “Twinning,” American Idol, Teen Vogue Magazine, NYLON, ELLE Japan, Katy Perry: Part of Me, Women’s Wear Daily, and have had collaborations with Betsey Johnson and Dylan’s Candy Bar. If you would like to know more about Shock and Awww, please feel free to follow them on their many social media pages or email them questions at